Authors Edmundo Guillermo Córdova Durán Universidad de Guayaquil. Ecuador. edmundo.cordova@ug.edu.ec José Gabriel Rivera Medina Universidad de Guayaquil. Ecuador. jose.riveramed@ug.edu.ec Laura Sofía Medina Andrade Universidad de Guayaquil. Ecuador. laura.medinaa@ug.edu.ec Rosa Raquel Carpio Miranda Universidad de Guayaquil. Ecuador. rosa.carpiomi@ug.edu.ec DOI: https://dx.doi.org/10.12795/IROCAMM Abstract The purpose of this research is to analyze the relationship between the construction […]
Authors Claudia Liliana Pezo Cunalata Universidad de Guayaquil. Ecuador. claudia.pezoc@ug.edu.ec ORCID: https://orcid.org/0000-0002-5571-4321 Edmundo Córdova Durán Universidad de Guayaquil. Ecuador. edmundo.cordova@ug.edu.ec Laura Medina Andrade Universidad de Guayaquil. Ecuador. laura.medinaa@ug.edu.ec Jenny Medina Universidad de Guayaquil. Ecuador. jenny.medinaa@ug.edu.ec DOI: https://dx.doi.org/10.12795/IROCAMM Abstract The red chronicle is a genre that is used to name the reports, which, for […]
Authors Thalita Lacerda Nobre Universidade Católica de Santos. Brazil thalita.nobre@unisantos.br ORCID: https://orcid.org/0000-0002-4951-2301 Luciana Pereira Abrantes Universidade Católica de Santos. Brazil. lupabrantes@hotmail.com Carla Carolina Silva Universidade Católica de Santos. Brazil. carlacarolina.psico@gmail.com DOI: https://dx.doi.org/10.12795/IROCAMM Abstract Nowadays, the use of information and communication technologies has generated significant social, economic and cultural changes. This paper aims to […]
Authors Rosa Raquel Carpio Miranda Universidad de Guayaquil. Ecuador. rosa.carpiomi@ug.edu.ec ORCID: https://orcid.org/ Laura Sofía Medina Andrade Universidad de Guayaquil. Ecuador. laura.medinaa@ug.edu.ec ORCID: https://orcid.org/ Edmundo Guillermo Córdova Durán Universidad de Guayaquil. Ecuador. edmundo.cordovad@ug.edu.ec ORCID: https://orcid.org/ DOI: https://dx.doi.org/10.12795/IROCAMM Abstract The purpose of this research is to analyze the construction of the imaginary and the social […]
Authors PhD. Marta Pulido Polo Universidad de Sevilla. Spain. martapulido@us.es ORCID: https://orcid.org/0000-0001-5504-0438 José Vázquez González Universidad de Sevilla. Spain. josvazgon97@gmail.com ORCID: https://orcid.org/0000-0002-6450-4799 DOI: https://dx.doi.org/10.12795/IROCAMM Abstract Festivals not only fulfill their traditional role as an institution that allows to present, spread or preserve the culture of a society, but also stand out for their […]
Authors PhD. Professora Marilene Santana dos Santos Garcia Centro Universitário Internacional UNINTER | PPGENT, Curitiba, Brasil marilene.g@uninter.com ORCID: https://orcid.org/0000-0002-9397-534 Pesquisadora Helbe Heliamara Herarth Centro Universitário Internacional UNINTER | PPGENT, Curitiba, Brasil helbehherarth@gmail.com ORCID: https://orcid.org/0000-0001-8884-3990 Pesquisador Darlan Rodrigues Martins Centro Universitário Internacional UNINTER | PPGENT, Curitiba, Brasil darlan.m@uninter.com ORCID: https://orcid.org/0000-0002-5169-7325 Pesquisadora Ana Cláudiacuri Maciel Centro Universitário […]
Authors Salud Adelaida Flores Borjabad University of Seville sflores@us.es ORCID: https://orcid.org/0000-0003-1739-3229 DOI: https://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.10 Abstract The development of terrorist groups have been an extremely important issue after the civil war in Syria. However, the image of Arab and Islamic society has been transformed into an evil vision. In contrast, the development of political cartoons […]
Authors Aránzazu Román-San-Miguel Universidad de Sevilla arantxa@us.es ORCID: https://orcid.org/0000-0001-9725-1997 Jesús Díaz Cruzado Universidad de Sevilla jdc_89@hotmail.es ORCID: https://orcid.org/0000-0003-3384-0404 DOI: https://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.09 Abstract Non-Governmental Organizations for Development (NGDOs), as part of the Third Sector, coexist in society with large business conglomerates, trade unions, public entities, etc. that use communication to improve their bottom line, whether […]
Authors Irene García Medina Glasgow Caledonian University irene.garcia2@gcu.ac.uk ORCID: https://orcid.org/0000-0003-4424-3357 Pedro Alvaro Pereira Correia Universidade da Madeira pacorreia@staff.uma.pt ORCID: https://orcid.org/0000-0003-3886-2530 Leonor Alberola Amores Universidad de Castellón leonoralberola@gmail.com ORCID: https://orcid.org/0000-0001-9725-1997 DOI: https://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.08 Abstract Digital Marketing have revolutionized the way companies communicate and interact with their publics, in particularly in the Fashion Business. The use […]
Author Nuria Sánchez-Gey Valenzuela Universidad de Sevilla nuriacris@yahoo.es ORCID: https://orcid.org/0000-0002-4891-9134 DOI: https://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.07 Abstract In this article we wanted to analyze the increase of false news or fake news and its relationship with the work of television journalists in the coverage of events. The realization of this study is justified since this fact can […]