Authors Hasan Mahmud Niaz Glasgow Caledonian University. United Kingdom hniaz200@caledonian.ac.uk PhD. Irene García-Medina Glasgow Caledonian University. United Kingdom. ORCID: https://orcid.org/0000-0003-4424-3357   DOI: https://dx.doi.org/10.12795/IROCAMM.2018.i1.01   Abstract The competition in global marketplaces is progressively increasing due to a large number of local players that form the telecom industry. For this reason, it is essential for companies to […]